What Perfume Does Taylor Swift Wear? The VMA Moment That Revealed Her Signature Scent

It’s the burning question that’s been buzzing in fans’ minds: What does Taylor Swift smell like?

Okay, maybe not “everyone” is wondering, and it might sound a tad obsessive. But for those curious about the pop icon’s signature scent, the question lingers. While Taylor has released her own line of perfumes, fans are eager to know what she chooses to wear beyond her own brand.

Following the 2024 MTV Video Music Awards, we may finally have an answer. In a pre-recorded interaction, Swift posed for a photo with drag queen Xunami Muse. As the two shared a moment, Muse couldn’t help but ask the question on everyone’s mind.

“You smell so good!” Muse exclaimed. “What is that?”

Swift, smiling, responded, “Oh, thank you, it’s Tom Ford.”

Muse, visibly thrilled, replied, “It’s so nice!”

But which Tom Ford fragrance are we talking about, Taylor?

In the 2020 Netflix documentary Miss Americana, eagle-eyed Swifties spotted a bottle of Tom Ford’s Santal Blush in her dressing room. Some fans speculate it could also be Ford’s popular Viktor&Rolf Flowerbomb.

Santal Blush by Tom Ford is a warm, exotic blend that captures the sensuality of sandalwood, spices, and floral notes. It’s earthy yet sophisticated—perfect for someone like Taylor, who embodies a mix of grace and boldness. This scent feels like a cozy, intimate concert under dim lights; it’s luxurious, understated, and leaves a lasting impression. No wonder it might be Taylor’s go-to—it’s a fragrance that says, “I’m here, but I don’t need to shout.”

On the other hand, Viktor&Rolf Flowerbomb is an explosion of floral notes with a sweet, modern twist. Bursting with jasmine, rose, and patchouli, it’s an energetic and confident scent, much like Taylor’s dynamic presence on stage. This perfume is all about making a statement while still embracing softness—a perfect fit for a star who knows how to captivate an audience, both with her voice and her vibe.

But we may never know the absolute truth in this very important matter.