Category: Fragrance Editorials

There’s a growing concern for ethical and eco-friendly practices across almost every industry. The perfume industry is no different to this movement. And many perfume companies are doing their part to leave less, or no, footprint and become more sustainable. Not only is it the right thing to do, but it’s what the people want making sustainability and ethical sourcing a savvy marketing strategy.

Understanding these practices can help you better select your next sustainable perfume.

But what does “eco-friendly, sustainable, ethical perfumes” mean? We’ve got you covered.

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Ah, the importance of choosing the right perfume or fragrance. It’s never an easy decision. One crucial part of that decision process involves how much of the perfume to wear. The right amount of perfume, and you’re a hit, or you blend in nicely and appropriately. The wrong amount, and you’ll always be remembered for the fragrance and not for you.

Whether your going on a date or attending a dinner, finding balance in your perfume is an essential part of your fashion journey.

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The world of fragrances is constantly evolving at the helm of cultural and even technological advancement trends. This is leading to more perfume artistic innovations than ever. And 2023 rounded out to be no different in terms of perfume trends with a variety guiding the industry towards higher-quality and more sophistication.

Let’s look at the top perfume industry trends.

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Christmas is right around the corner. And there’s no more a popular gift for women than that of fragrances and perfumes. Whether she’s the love of your life, your newly dating, or its mom or a good friend, fragrances are always a charming option. But selecting the right fragrance for a woman is easier said than done.

Fear not, we’re here to help.

You got two choices:

Read this blog and better understand how to pick that perfect scent she’ll love.

Skip the blog, grab her a perfume gift set that she’s also sure to love.

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The things we smell are meaningful. They move us, sometimes closer, sometimes away, from things. We’re drawn to the smell of warm blueberry muffins baking in grandma’s kitchen. We’re offended by the smell of leftover tuna in our fridge. The former brings us in to a table while the latter encourages us to clean our fridge. No matter where a scent derives, it likely has some effect on us. This concept is why the fragrance industry is booming. People take great pride in how they smell. We understand that scent influences not only our mood, but the moods of those who surround us. Whether you’re trying to close a business deal, on a first date, or at a high school reunion; how you smell will carve out a memory for later. And that’s not just for you, but for those around you.

Have you ever felt a sense of nostalgia but were at a loss for explaining why? It could very well have been a particular fragrance rousing up an archived memory. Because scents influence our moods, they also attach to them. And months, years, even decades later, that same scent can lend itself to a bit of nostalgia, or a full on memory.

Let’s explore the connection between scent and memory.

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With every season comes a number of new perfumes. But how does one choose the right perfume for the new season? What makes a perfume a “fall fragrance” versus a “winter fragrance.” Clearly, personal subjectivity plays the most impactful role – the ‘you do you’ mantra works well always. But many of us do like to understand distinguishing characteristics that fragrance critics consider seasonal influencers.

So alas, let’s break down what makes a fragrance a seasonal hit.

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Nathalie Feisthauer remains one of the most highly regarded perfumer’s in the world. Her creativity in the fragrance industry is renowned. She’s known for her artistic approach to fragrance creation and often draws her inspiration from nature, art, and heck, even emotions. She’s a perfumer whose personal complexities transfer into her fragrance creations.

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Love it or hate it, Black Friday is upon us and more expansive than ever. Gone are the days of past where Black Friday was truly the day following Thanksgiving. Nope, now Black Friday is seemingly a month if not longer.

That aside, if you’re looking for perfume deals, there isn’t a better time of year. We’ve got our early holiday sale running on a number of popular, designer perfume samples. We intentionally didn’t call it “Black Friday.”

That said, you may want to branch out and find fragrance deals in stores and online. So what’s the best way forward? What are some solid Black Friday strategies?

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“Gourmandise” is a French word at the root of it all. Gourmand scents, as they’re known to us, are a quickly growing as one of the most popular perfume types. They’re taking the perfume world by storm with their often described as delicious notes. But what makes a scent gourmand and what are some scents that embody this style?

We’re getting to all that.

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Fragrance are a hidden, but essential accessory to any wardrobe. Your scent leaves a lasting impression, influences mood, and some believe even tells a story. We aren’t entirely sure on that last part, but you get the point: the way you smell matters a whole lot to not only you, but those who surround you. And just like wardrobes evolve with the seasons and occasions, so too should your fragrance.

Hence, we believe in creating a versatile fragrance wardrobe that offers a scent for any situation or climate.

We’ll guide you through the world of fragrances and teach you how to assemble a scented collection that caters to all occasions. There’s a perfect scent for every moment, but do you have quick and easy access to it?

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