Author: Cory H.

There’s a growing concern for ethical and eco-friendly practices across almost every industry. The perfume industry is no different to this movement. And many perfume companies are doing their part to leave less, or no, footprint and become more sustainable. Not only is it the right thing to do, but it’s what the people want making sustainability and ethical sourcing a savvy marketing strategy.

Understanding these practices can help you better select your next sustainable perfume.

But what does “eco-friendly, sustainable, ethical perfumes” mean? We’ve got you covered.

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Ah, the importance of choosing the right perfume or fragrance. It’s never an easy decision. One crucial part of that decision process involves how much of the perfume to wear. The right amount of perfume, and you’re a hit, or you blend in nicely and appropriately. The wrong amount, and you’ll always be remembered for the fragrance and not for you.

Whether your going on a date or attending a dinner, finding balance in your perfume is an essential part of your fashion journey.

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The world of fragrances is constantly evolving at the helm of cultural and even technological advancement trends. This is leading to more perfume artistic innovations than ever. And 2023 rounded out to be no different in terms of perfume trends with a variety guiding the industry towards higher-quality and more sophistication.

Let’s look at the top perfume industry trends.

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Christmas is right around the corner. And there’s no more a popular gift for women than that of fragrances and perfumes. Whether she’s the love of your life, your newly dating, or its mom or a good friend, fragrances are always a charming option. But selecting the right fragrance for a woman is easier said than done.

Fear not, we’re here to help.

You got two choices:

Read this blog and better understand how to pick that perfect scent she’ll love.

Skip the blog, grab her a perfume gift set that she’s also sure to love.

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The things we smell are meaningful. They move us, sometimes closer, sometimes away, from things. We’re drawn to the smell of warm blueberry muffins baking in grandma’s kitchen. We’re offended by the smell of leftover tuna in our fridge. The former brings us in to a table while the latter encourages us to clean our fridge. No matter where a scent derives, it likely has some effect on us. This concept is why the fragrance industry is booming. People take great pride in how they smell. We understand that scent influences not only our mood, but the moods of those who surround us. Whether you’re trying to close a business deal, on a first date, or at a high school reunion; how you smell will carve out a memory for later. And that’s not just for you, but for those around you.

Have you ever felt a sense of nostalgia but were at a loss for explaining why? It could very well have been a particular fragrance rousing up an archived memory. Because scents influence our moods, they also attach to them. And months, years, even decades later, that same scent can lend itself to a bit of nostalgia, or a full on memory.

Let’s explore the connection between scent and memory.

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