So it only makes sense that many celebrities are cashing in on launching products that align with these values. We're not saying Love Island USA season six star Leah Kateb is disingenuous in her latest announcement that has her taking the helm as new chief creative officer and official re-founder of Skylar—we're just saying she's aligning with a modern, environmentally friendly perfume trend that a lot of consumers truly love.

What Does Leah Kateb’s Skylar Position Mean?

For one, it means a new set of fresh fragrances aimed at eco-conscious consumers who want sustainability without sacrificing style.

Skylar was founded in 2017 to be cruelty-free, hypoallergenic, and cleaner than many mainstream perfume brands. It hits all the marks of a company pursuing modern, impactful values. Kateb’s appointment signals that Skylar is doubling down on this niche—but with a more personal, influencer-driven twist. Yes, Skylar's rocking out on their marketing efforts and the Love Island star is now a big part of that effort. 

Kateb has been open about her skin sensitivities (like eczema) and the fact that Skylar was one of the few brands she could wear comfortably. Now, she's promising new releases that she’s helping create from the ground up. That includes brainstorming recipes, refining scent profiles, and lending her reality-TV charisma to the brand’s marketing push.

It also means Skylar’s image is getting an update. The brand's leadership has talked about “returning to its California roots,” with new packaging, formulas, and a stronger emphasis on building a community around fragrance—online and at in-person events. Expect Skylar to feel both boutique and personal, with a little social-media glam on top.

What Can You Expect From Skylar’s New Fragrances?

While specific releases are still under wraps, Kateb says she’s been writing scent recipes herself. A playful hint? She compared herself to a “Persian love cake,” suggesting at least one fragrance might celebrate warm, sweet, or spiced dessert notes.

Skylar’s current lineup is known for clean, wearable scents like Vanilla Sky, Isle Escape, and Coconut Cove—so these new launches will likely be in that same breezy, California-inspired vein, but with updated complexity and Kateb’s signature stamp. Yeah, we're pretty darn excited so far. 

If you're into sustainably-minded fragrance brands (we all should be), Skylar’s revamp is one to watch. And if you're just curious about where reality TV stars go next, this is certainly one of the more interesting moves.

About Skylar (and Sampling Clean Fragrances)

Skylar is part of a wave of brands marketing themselves as clean, cruelty-free, and skin-friendly alternatives to traditional luxury fragrances. Even if you're skeptical of buzzwords like "clean beauty," these brands often use fewer allergens and simpler ingredient lists—making them appealing for people with sensitive skin. But hey, it remains important that you all continue to do your research to prevent companies leeching on eco-friendly marketing terms from scamming you. But we can confidently say in the case of Skylar, that is not the case. 

While we don’t currently stock Skylar samples at MicroPerfumes, we have many other fresh, light, and sustainable-leaning fragrances you can try. Think of it as a chance to explore the “clean” scent trend more broadly—without committing to a full-size bottle up front.

Final Notes

Leah Kateb’s new role at Skylar isn’t just a celebrity endorsement—it’s a full creative partnership aimed at reshaping the brand. For fans of Love Island USA, it’s a glimpse of her life after reality TV. For perfume lovers, it’s the promise of new, sustainable-leaning scents designed with real consumer needs in mind.

If you’re curious about “clean fragrance” as a category, or want to experiment with fresh, modern profiles, check out our collection of sample-size perfumes on MicroPerfumes. After all, you don’t have to choose between trendy and timeless—you can sample both.